For special occasions, you might be okay with throwing down $23 on a cocktail. The fine barmen at Comme Ça will be slinging Rockefellers—a jigger of 23-year Rittenhouse rye, a pony of sweet vermouth, a dash of bitters and a brandy-soaked cherry. Make it two.

Comme Ça
8479 Melrose Avenue
West Hollywood, CA 90069

Style Rule #19
If you can’t slip two fingers between your collar and your neck the shirt is too small.

Style Rule #36
Your sports coat and trousers should not match, but should complement each other.

Style Rule #41
Your shirt color should be lighter than your tie.

Kobe has the hardware. LeBron has the swagger. So, who ya got?

(polls)

The finish line, the end zone, dangling from the hoop—these are the places where you live.

Also: in front of a cold pint, surrounded by flat-screens, watching other people doing the dangling. Which is where an upscale new restaurant and sports bar on Third Street called Goal comes in.

Basically, it’s the one thing that’s been missing from this patch of road. While she’s brunching or shoe shopping, you can slide into a maroon booth to catch the game over a beer and The Juicy J, a half-pound burger stuffed with pepper jack. (They’re open noon to midnight daily, so it works for a lunchtime escape from the office too.)

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Wine is the perfect accompaniment to any date. So listen, guys, I’m about to let you in on a little secret. Here are 10 wines that are sure to please and impress the ladies.

Sojourn Cellars Sonoma Coast Pinot Noir – “Cherry raspberry with lots of earthy, dark forest notes. Taste is rich and full with dark pinot fruit. Good acidity for food.” … “One of the most delicious pinots I’ve ever had.”

Caldwell Rocket Science Proprietary Red – “Blackberries, blueberries, vanilla, brown sugar… blueberry crisp in a glass.” … “Sweet chocolate gives way to a lingering taste of cherries.”

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Muhammad Ali was a master of self-promotion and surely ranks as not only one of the greatest boxers of all time, but also the smartest trash-talker in sports history. Ali was supremely confident in himself, loaded with charisma and never feared a fight. He openly declared himself the greatest and often predicted the round in which he would knock out his opponent.

In the early days of Ali’s career, opponents read his brag-and-boast routine as nervous bravado, but few knew how prepared he was, how hard he trained and just how much he wanted to win. By the time Ali got to the ring, he had every reason to believe he was invincible because he had pushed himself beyond his limits, beyond what he believed any other man could endure.

Lesson: Always come prepared
Whatever impression they might give off, alpha males never enter an important situation unprepared or deluded with the belief they’re already good enough to handle it. To them, this is a careless attitude for someone intent on winning at everything they do.

We’ve all seen one rather minor example of the unprepared man; he gave the toast at the last wedding you attended. He thought he could glide through the toast because he knew his buddy so well and because he’s a competent public speaker. But not two sentences in, he’s fumbled and maybe said something dumb or inappropriate. By preparing for all their challenges with intensity, alpha males leave nothing to chance.

In a 1989 article, the New York Times described the 10-seat, 1,000-square-foot theater that Theo Kalomirakis had built in the basement of his Brooklyn home. He had equipped it with an 8-foot-wide screen and an assemblage of now-obsolete hardware that included VHS and Beta recorders and a laserdisc player. At that time, the ability to utilize such technologies in a home setting was considered quite a luxury.

Although Kalomirakis did not realize it initially, his $100,000 pet project represented an evolution of home cinema. Thus, he found himself at the forefront of what would become an extremely lucrative industry. By the end of 1989, he had founded a home-theater-design firm bearing his name, and since then he has become one of the most sought-after designers in his field. So how does the groundbreaking home-theater designer outdo himself?

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Don’t have any DROBE?

Now is the perfect time to start building your DROBE collection.

First time clients can ‘pick the price‘ for their first custom shirt! .

• Fit– First and foremost, as its name implies, custom is made to your measurements, your form, and your posture. It is made expressly for you. Once a custom fit is experienced, it is difficult to consider returning to an off-the-rack altered garment that is somehow never just right.

• Selection– Even if you are a 42 regular, ready-made selection is always limited and can never offer you the scope of fabrics that you will find from your tailor. He has hundreds of fabrics in different weights, patterns and qualities and they are all in your size.

• Style– When is the last time you were able to choose whether you wanted a peak or notch lapel, a side, center or no vent, double-breasted, a vest or an extra pair of trousers? Or for that matter, what about something really special, like working buttonholes? All of this is possible with a custom suit.

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